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How to Translate Ads Using Riverflow

Written by Erika

Use this guide when you have image ads in Riverflow and want to translate them into another language at scale.

For this workflow, use the Translate Ad To New Language action in Batch. It translates visible ad copy while trying to keep the original creative, product, layout, logo, colours, and design direction as intact as possible.

Use This For

Use Translate Ad To New Language when you need to:

  • localise paid social ads

  • create market-specific ad variants

  • translate headlines, claims, CTAs, and supporting copy

  • preserve an approved ad layout while changing language

  • create several translated versions from the same creative set

  • translate many ad images in one workflow

This action is best for image ads where the visual direction is already approved and the main job is translation.

If you only need to fix one ad manually, use Review and Edit Ads and the editable text or canvas editing workflow instead.

Before You Start

Gather:

  • the source ad images you want to translate

  • the target language

  • any brand terms that should not be translated

  • any market-specific disclaimers, claims, or legal requirements

  • a reviewer who can check the translated output before publishing

If a claim, price, discount, date, ingredient statement, testimonial, or legal message must be exact, make sure it is reviewed by someone who understands the language and market before the ad is used.

Riverflow can help produce translated creative, but it should not be treated as final legal, regulatory, or native-language approval.

Create The Batch

  1. Open Batch.

  2. Select the ad images you want to translate.

  3. Choose Translate Ad To New Language.

  4. Choose the target language.

  5. Review the output plan and credit estimate.

  6. Run a small test batch first.

  7. Review the translated outputs.

  8. If the results are good, run the full batch.

  9. Review and approve the final outputs.

  10. Export the approved translated ads.

What Riverflow Tries To Preserve

When translating an ad, Riverflow tries to keep the original creative as intact as possible.

Check that the output preserves:

  • the product

  • the logo

  • the layout

  • the colour palette

  • the design style

  • the image crop

  • the core visual hierarchy

  • the intended placement of text

Translated text may be longer or shorter than the original, so Riverflow may need to adjust line breaks or fit. Always review the final layout before publishing.

Review The Outputs

Review every translated ad before use.

Check:

  • translation accuracy

  • market-specific tone

  • spelling and grammar

  • brand terms

  • claim accuracy

  • price, offer, and date accuracy

  • legal or compliance wording

  • text legibility

  • line breaks

  • logo and product accuracy

  • whether the translated copy still fits the design

  • whether the final crop is safe for the platform

Approve And Export

Once the translated outputs have been reviewed, approve the ads that are ready to use.

Use Export in the Batch review screen to download the approved translated ads for handoff or publishing.

If an output is close but needs a small manual fix, open that ad and use Review and Edit Ads to adjust editable text or canvas layers where available.

When To Use Review And Edit Ads Instead

Use Review and Edit Ads instead of Batch when:

  • you only need to translate one ad

  • exact copy placement matters

  • approved translation copy must be fitted manually

  • the output needs careful text, font, or line-break adjustment

  • you need to convert baked image text into editable canvas layers

Use Batch when the same translation task needs to run across many ad images.

Troubleshooting

The Translated Text Does Not Fit

Translated copy is often longer than the source copy. Try a shorter approved translation, choose a design with more space, or use Review and Edit Ads to adjust the final layout manually.

The Translation Is Too Literal

Have a native speaker or market reviewer rewrite the copy, then use Review and Edit Ads for manual correction where exact wording is required.

The Layout Changed Too Much

Use the best output as a starting point, then make a manual canvas edit. If this happens across many ads, split the batch into smaller groups with more similar layouts.

The Product Or Logo Changed

Reject that output and retry, or use a more controlled source ad. Do not publish translated ads where the product, logo, claim, or legal copy has changed incorrectly.

I Only Need One Translation

Use Review and Edit Ads instead. Batch is most useful when you need to translate several ad images with the same repeatable workflow.

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